atelier aida
Atelier Aida offers sewing lessons, courses also their own design collection of simple garments that students can sew. MIN-studio created the complete branding package, including logo design, photography, and website layout. The logo features a wordmark in embroidery stitch, with small dangling threads. The photography guidelines emphasize minimal, clean shots of the garments that can be sewn. On the website, this was translated into a design with ample white space, a minimalistic aesthetic, and colors ranging from pale blue to warm gray.
maik ter veer
Maik ter Veer is a creative polymath. He was the initiator and artistic director of the Robodock Festival and later developed his career as an artist. Today, he designs large-scale sculptures, often made of metal and sometimes with a connection to astrology. MIN-studio designed the branding and website for him. The letter “M” in Maik’s name was transformed into a structure where core values such as architecture, rust, fire, and the universe converge.
de overgangscoach
Menopause Coach Monique Caris provides coaching for women during the menopausal period. The central visual theme is feathers in various powerful, warm colors.
The feathers symbolize letting go and resilience. A bird sheds its feathers layer by layer during molting, preparing for a new phase and new feathers.
archisto
Archisto is an agency for architectural and historic research and advice. We created a pilot for a series of coffee table books. A limited edition was printed in a beautiful hard cover edition. The book documents the rich history of a building. Our briefing was in spite of the many historic images and maps, to create a contemporary, even a bit edgy look.
ik verduurzaam
IK Verduurzaam offers coaching for individuals dealing with stress, burnout, and bore-out issues. The website should meet the communication needs of people who can sometimes feel overstimulated, with calmness as a key principle. The colours are understated yet very warm and relate to nature. The visual design is created from a collage of painted paper strips arranged to form imaginary, soothing landscapes.
morocco with mo
A start-up tour guide business in Morocco asked for a minimal site that was completely different than the competition. For them, we created a site with the focus on Instagram-feeling photography. The colour of the desert sky at night provided the inspiration for a bright blue in logo and backgrounds. Purpose of the site is to seduce potential clients and entice them to book a trip. This was achieved by delving into a treasure chest of images and building a photo-rich website that uses a diptych design. The site is still in development.
vera blok
For our client Vera Blok we created analogue artwork that formed the background of her identity and her webpages. Using triangles of colored paper, we created compositions that were then scanned and used as digital images. We printed business cards and designed digital letterhead and a report template.
badge cafe
fysio goudenregen
This collective of physical therapists wanted us to restyle their website. The original logo is an illustration of a leaf in fall colors. This was the inspiration for the updated logo and website. We used the colors in a visual of overlaying, semi-transparant graphic shapes. By placing the text in white, floating blocks we created a fresh, modern effect which gives the website new life.
siderus
This distrubutor of food and energu supplements asked for an identity that connected with the logo of the already existing store. The word Siderus has references with flying and a butterfly. We used elements of the original flower logo image to create a butterfly.
josefien & co
Josefien Tegelaar’s expertise is research and conservation of historic buildings. We created this visual based on a blueprint, the traditional imagery of architecture. Instead of one clear line image, there is a multitude of images of imprints, inspired by the change of a building and its floor plans over the years. We printed business cards, letterhead and mail address stickers.
enviroplast
We designed several brochures for Enviroplast, a sustainable recycled material used in decks. We also photographed a number of case studies. To emphasize the green nature of the material, we combined these photographs with images of forests and landscapes.
